Drocco, Guido
Guido Drocco was born in San Benedetto Belbo, Cuneo, Italy on September 19, 1942. He graduated in Architecture at the Polytechnic of Turin (Politecnico di Torino). He performs professional work in the field of Architecture and Industrial Design and is active in Turin . Since 1996 he has been a lecturer in Architectural Design at the Faculty of Architecture at the Polytechnic of Turin.
Most of the products, he created with Franco Mello.
Franco Mello was born in Genoa in 1945. He lives and works in Turin and Spineto Scrivia. Mello works in design, packaging, graphic design, publishing and art. In 2004, he created the “DOG Design” collection. He has edited books on art and designed catalogs and posters for numerous artists from Arte Povera to the Transavangarde, including Piero Manzoni, Giulio Paolini, Giuseppe Peone, Alberto Burri, Yves Klein, Bridget Riley and Pinot Gallizio. He teaches “Industrial Design for Visual Communication” at the Polytechnic of Turin.
What was eventually to become Gufram was born at the beginning of the 1900s as an artisan company specializing in chair manufacture. Between 1952 and 1966, the company transformed its production from classic to modern, culminating in a name change to Gufram in 1966. Open to collaboration with artists, architects and designers, Gufram became a cultural and successful commercial enterprise.
Since 1978, Gufram has been operating successfully in the Contract sector, designing seats for cinemas, theatres, auditoriums, conference halls, multipurpose halls, hotels and university lecture rooms, with a significant range of products strongly characterized by Italian design. The fundamental elements of the Gufram philosophy are research, innovation, quality and design.
Most of the products, he created with Franco Mello.
Franco Mello was born in Genoa in 1945. He lives and works in Turin and Spineto Scrivia. Mello works in design, packaging, graphic design, publishing and art. In 2004, he created the “DOG Design” collection. He has edited books on art and designed catalogs and posters for numerous artists from Arte Povera to the Transavangarde, including Piero Manzoni, Giulio Paolini, Giuseppe Peone, Alberto Burri, Yves Klein, Bridget Riley and Pinot Gallizio. He teaches “Industrial Design for Visual Communication” at the Polytechnic of Turin.
What was eventually to become Gufram was born at the beginning of the 1900s as an artisan company specializing in chair manufacture. Between 1952 and 1966, the company transformed its production from classic to modern, culminating in a name change to Gufram in 1966. Open to collaboration with artists, architects and designers, Gufram became a cultural and successful commercial enterprise.
Since 1978, Gufram has been operating successfully in the Contract sector, designing seats for cinemas, theatres, auditoriums, conference halls, multipurpose halls, hotels and university lecture rooms, with a significant range of products strongly characterized by Italian design. The fundamental elements of the Gufram philosophy are research, innovation, quality and design.
BeBoB was founded with a focus on recycling and started as a foundation, not profit-based.
For almost 40 years, it has specialised in collecting and selling midcentury design, focussing on the right matches more than how to get the best profit.
BeBoB charges reasonable prices for vintage and collector’s items.
Vintage Prices are approximately 35% to 65% of the new-to-order price, if items are still new in production. If not anymore in production they become collectibles.
Collectibles are also the original pieces from the design period of the items, which are still in production and are more expensive, but often a good investment out of scarcity.
BeBoB charges reasonable prices for vintage and collector’s items.
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